Recently, REACH Media Network partnered with one of its larger clients, specializing in global chemistry and engineering solutions. The firm wanted to strengthen its internal communications by leveraging digital signage’s strengths and flexibility. As a global leader in the industry, the firm would need a solution that allowed them centralized control of screens even in different countries! This would allow the global leadership team to push out content such as a global newsletter, intranet, town halls, and manager talking points while also allowing regional control to each team. The resulting solution created a cohesive company culture while still serving the needs specific to each location. REACH Media Network was the first time the company considered digital signage and after a successful company merger, the two partnered up. Since then, the manufacturing and energy production plant has expanded to 95 screens across 21 locations, including Singapore, Australia, Poland, and Canada. This case study is an excellent example of how a global signage solution can streamline communication across any distance.
Are you looking to implement digital signage into your communication solution? REACH Media Network will help you through every step. As a service and hardware provider, we are equipped to get you up and running with your new signage solution. Additionally, our free creative services and 24/7 support ensure someone is ready to help well after your installation. If you’re interested in starting your digital signage journey, click the button below to get started, today!
SEE DIGITAL SIGNAGE IN ACTION
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THE SOLUTION
Before enlisting REACH Media Network to implement a digital signage solution, this client struggled to reach employees consistently through traditional media. Printed newsletters were time-consuming to produce, and often struggled to find willing participants. When the company tried to move on to digital communications, it struggled to reach staff that were not as tuned into digital delivery methods as others. Hence, the production plants needed an eye-catching solution to deliver news the seamlessly integrated technology and with forward-thinking communication. Soon, the company would be bought by a larger corporation that was already using REACH Media Network for its internal and production plant displays. As a result, REACH Media Network was then grandfathered into this current client’s solution, and they were able to expand its reach far beyond what was previously thought possible. Additionally, the scalability of signage has proven to be a huge, unexpected benefit. The company can push out global playlists for all locations, as well as templates for individual country and location playlists. Facilities can get as broad or granular with their messaging as they want, balancing both global and regional announcements.
THE RESULTS
As stated previously, the client has expanded its solution to 95 screens across 21 locations, some of which include international displays. Operators now notice screens more, reducing confusion around the office and boosting engagement and productivity. Email response and open rates have also increased, as viewers will use the information from the displays to respond to crucial emails or register for company events. With stream schedules planning out content days or weeks in advance, the organization can guarantee everyone sees the information around the same time, ensuring the amount of missed important messages is drastically reduced. These displays are also placed in locations that see the largest amount of employees, increasing their maximum potential impact.
READY TO START YOUR DIGITAL JOURNEY?
Discover how digital signage can transform your communication strategy. Reach out to REACH Media Network today to learn more about our solutions, explore custom integrations, and see how we can help you connect with your audience in meaningful ways.
