When it comes to finding hardware to run your digital signage content, the options are nearly as flexible as the software itself! Many content-management platforms advertise themselves as “hardware agnostic,” meaning they can play on a variety of hardware, some of which you may already have lying around. However, if you’re looking for a reliable digital signage player, there are a few things you should be asking when shopping for options. Just as you research digital signage solution comparisons, comparing media player options is just as important. Thankfully, the experts at REACH Media Network are here to guide you so that you get the most from your hardware choice.
At REACH Media Network, we aim to offer our clients the best digital signage software at an affordable price. Our team is with you every step of the way. Whether you are looking for media player recommendations, vibrant screens, or an affordable signage solution, we provide full turnkey services that ensure your signage gets off to a great start. If you’re ready to start your digital signage journey, click the button below to talk to an expert.
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1) WHAT PLAYERS ALLOW ME TO ACHIEVE MY COMMUNICATION OBJECTIVES?
Before you ask about pricing, reliable brands, and software integrations, it’s important to give your representative an idea of what you want to achieve with digital signage and ask what players will allow you to succeed in those objectives. This is because no matter what deals you may find out there, if you cannot achieve the goals you set out to accomplish, it will be a waste of money regardless.
As we mentioned previously, most digital signage software will be compatible with many different hardware options. However, that does not necessarily mean you will be able to fully utilize your platform. For instance, if you want to leverage Live TV or other live-streaming capabilities, you will have to look for specific models even amongst the same brand. While many digital signage player Windows integrations exist, some media players may not be able to synchronize with every Microsoft platform. Hence, by outlining a plan and presenting it to your account representative, you can ask important questions about which players will help you best achieve your goals.
2) WHAT PLAYERS WOULD YOU RECOMMEND?
After you get a sense of the broad scope of media players that will help you achieve your objectives, you can start whittling down your options by asking your representative what players they would recommend. While some players may get the job done and have more affordable prices, they may be costly when it comes to maintenance and reliability. Asking an expert what they recommend and why will give you a more in-depth look into the options presented.
For example, at REACH Media Network, we often recommend BrightSign players. After many years of partnership, REACH Media Network recently entered BrightSign’s Bright Alliance program as a “Premier Member.” BrightSign is known as one of the most powerful and reliable players on the market, making REACH Media Network a proud partner within its ecosystem.
3) CAN I INTEGRATE MY SOFTWARE WITH THIS PLAYER?
Integrations make the world of digital signage go round. With any signage strategy, clients often have third-party software and other integrations in mind to help automate and streamline certain workflows. If you’re searching for a signage solution, the odds are that you have plans to integrate some type of software into your strategy as well. Usually, integrations are determined by the capabilities of the software. However, sometimes, a more in-depth integration requires more powerful hardware. For example, if you plan to integrate a digital signage player for TV, you will need to ensure you are purchasing a player with the corresponding capabilities. Some software platforms will come with pre-built integrations that are easy to set up, but it’s always a good idea to ask.
4) HOW OFTEN DO THESE PLAYERS NEED A REPLACEMENT/UPDATE?
While it may seem like a relatively small issue, one of the biggest benefits of digital signage is how it can automate and streamline certain work processes for you. As a result, it’s good to have an idea of when and how you will be expected to replace your hardware. At REACH Media Network, we will send someone out to update your hardware installations for you. However, this may not be the case for other services, especially if you decide to implement some type of signage without going through a service provider. Often, you do not need to replace the player but rather the SD card that will run your service provider’s software. This can range from every 3-5 years, depending on your model. Getting an idea of what will be expected from you as a consumer on this end will help you make a more educated decision.
5) WHAT IS THE SETUP PROCESS LIKE FOR THIS PLAYER?
As we previously mentioned, most digital signage providers will go through the installation process for you. However, setup can involve much more than just installation. Going through training, setting up new users, connecting multiple facilities, and implementing integrations are all part of the initial setup process and beyond. Therefore, it’s important to ask about the overall setup process to get an idea of the ease of use, scalability, and workflow when using your player. By walking you through this process beforehand, your account representative will paint a picture of what your day-to-day use will be like following your installation.
CONCLUSION
Choosing a digital signage media player can be an overwhelming process, but it doesn’t have to be! By asking the right questions, you will equip yourself with the proper knowledge to make an informed decision. At REACH Media Network, providing industry-leading customer service is one of our strongest pillars. Our team of professionals will be with you every step of the way and are eager to offer 24/7 support once you join the REACH Media Network family. If you’re ready to start your signage journey, contact us today to begin talking to an expert.
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Discover how digital signage can transform your communication strategy. Reach out to REACH Media Network today to learn more about our solutions, explore custom integrations, and see how we can help you connect with your audience in meaningful ways.
