YMCA of Columbia, SC, Upgrades to Digital Signage

The YMCA of Columbia-South Carolina—with its 5 branches located throughout the Midlands—serve residents throughout Orangeburg County and aims to offer a diverse selection of programs, events, and classes that appeal to the community. To accomplish this, they needed a modern communication system to reach the widest possible audience. After experimenting with more rudimentary signage methods, the organization partnered with REACH Digital Signage for signage display hardware and reliable content management software (CMS). As a result, the YMCA of Columbia–South Carolina has built a cohesive content network. Get a free demo of REACH Digital Signage’s reliable signage hardware and software, backed by free creative services and 24/7 support.

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Want to experience the power of digital signage firsthand? Request a free demo today and explore how REACH Digital Signage can enhance communication and engagement within your organization.

Leave Frustration Behind with Cloud-Based Content Management

Before signing on with REACH Digital Signage’s suite of hardware and content management software (CMS), the YMCA of Columbia–South Carolina used slide decks cast to their TV screens to produce digital content and announcements. However, this required manually updating each slide, requiring a significant amount of time spent on travel and manual updates monthly. Additionally, the organization needed a digital signage solution that would assist with class scheduling, payment processing, membership management, and other daily operations. REACH Digital Signage was the perfect solution to their needs.

Limitless Communication Opportunity with REACH Digital Signage

Since signing on with REACH Digital Signage’s intuitive digital signage platform, not only has the YMCA of Columbia–South Carolina integrated its Daxko management into their displays, but they have been able to employ various other forms of content as well. At each brand, the YMCA employs welcome messaging at each of its front desks to give visitors a feel for each facility. These screens host welcome messages, hours of operation, and what programs are offered throughout each season. Other screens are strategically placed in high-traffic areas to reach the largest audience. Additional content revolves around sport promotions, summer camps, community races, trivia questions, and QR codes that redirect visitors to registration pages. The YMCA has also activated its social media channels and integrated them into its displays to share news stories from around the community and expand the YMCA’s impact, bringing the community closer together.

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Experience first-hand how our full suite of digital signage solutions can transform your organization. Explore custom integrations and learn how we can help you connect with your audience in meaningful ways. Request a free demo today!

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